Leigh Friedman | NP Agency

Leigh Friedman

Digital and Creative Assistant

Leigh translates digital strategies into compelling creative products, including videos, motion graphics, audio content, and more. She helps plan and execute paid advertising campaigns, as well as assess their impact on target audiences through data analytics. Her approaches to visual storytelling and digital strategy are informed by her past work building grassroots digital campaigns on issues like housing, healthcare, and gender justice.

Leigh came to understand the power of public policy, media, and culture while earning her Bachelor’s degree at the University of Washington, where she double majored in Public Health and Comparative History of Ideas. She believes story is a powerful vehicle for learning and persuasion, and is a graduate of the Institute for Documentary Filmmaking at George Washington University.