As vice president of content, Audra oversees the development of digital and creative collateral, including videos, websites, paid advertising content, data analytics, and more. She develops and implements creative, digital strategies to reach and engage with target audiences. Before joining New Paradigm, Audra worked in Massachusetts’ state government, where she helped coordinate digital communications strategies for a variety of sectors, including technology security, energy and environmental, and labor and workforce.
Audra’s passion for content creation and storytelling began at Boston College, where she graduated Magna Cum Laude with a Bachelor’s Degree in Film and International Studies. She’s been the director, producer, and editor for several independent documentary films that promote social and economic justice in the U.S. and abroad.